Branding + Activations Designer / Art Director
Jennifer Bui is a Senior Designer and Art Director specializing in brand identity, marketing design for activations and events. She has led campaigns and immersive brand experiences for global entities like NBCUniversal and Steve Madden, alongside running an independent branding practice for American and German clients in the hospitality, e-commerce, and entertainment sectors. Whether working in-house, agency-side, or steering her own projects, Jennifer seamlessly bridges strategy and problem-solving in her creative executions.
Email me.
Who I’ve Worked With…
NBCuniversal NYC
Steve Madden NYC
Thrillist Media NYC
Wayne & Sons NYC
Gin & Juice by Dre & Snoop, LA
Herr Lindemanns Berlin, Germany
Drei Flashchen Berlin, Germany
Click for full career history
Areas of Expertise
Art Direction
Brand + Identity
Creative Strategy
Content Creation + Development
Digital Design
Event Environment Design
Iconography + Illustration
Lettering
Logo Design
Print + Packaging
Photo Editing/Compositing
UI / UX
Visual Identity
On the personal side…
After kick-starting her career in Boston straight out of college, Jennifer quickly relocated to New York City to design for major brands including NBCUniversal, Steve Madden, and Thrillist. Driven by a desire to live internationally, she eventually transitioned to full-time freelancing—a move that allowed her to work globally before ultimately being drawn back to the unmatched energy of NYC.
When not designing, she’s traveling, roller skating, shooting night photography, seeking the spiciest hot sauce, getting beat up in a martial arts, or human things like eating.
Let’s work together contact@jenniferbui.com